If you’re considering installing a large format LED video wall in your retail outlet, you’ll likely have many questions. From the size of the screen to the pixels and the operating system, getting each element right is key to maximising the value and results.

To ensure your video wall delivers the best visual experience for your customers, it’s important to understand what the different specifications mean and how they will affect the quality of your display. One area that we’ve found that can cause confusion is the refresh rate. It’s often thought to be the same as the frame rate which it shares some similarities with, however, they are used to measure two different things.